EPISODE 102
When Does Onboarding Actually Create Belonging?
Episode 102
Derek and Tucker take a deep look at the continuous cycle of member recruiting through the eyes of the often most overlooked and valuable asset—the new member. These members are often your strongest advocate, but do they know your club’s true identity?
EPISODE TRANSCRIPTION
The first 90 days of membership really determine whether someone develops that genuine attachment.
Tucker Or, remains on this periphery of the membership, meaning they don’t really feel like they belong. They’re just kind of viewing it and using the facilities on the outside. And most clubs treat onboarding as a form of orientation.
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