EPISODE 107
Building Culture Through Better Training with James Cronk of Guru Collective
Episode 107
Join Derek and Tucker as they sit down with James Cronk, co-founder of Guru Collective and creator of Golf Industry Guru, to explore what private clubs can learn from the public golf world about building engaged, accountable teams. James shares why facilities have been forced to master service and culture in order to survive—and how private clubs risk complacency when they stop “earning” the member experience every day.
EPISODE TRANSCRIPTION
[James] now works with both private clubs and public golf facilities, giving him a unique perspective on what private clubs can learn from the public golf world when it comes to team training and employee engagement.
Derek Public golf operations have to compete for every round, every guest, every dollar. They’ve had to get really good at building cultures where exceptional service isn’t optional. And those lessons translate directly to how private clubs can strengthen their own teams and member experiences.
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